Writing for the Web Module
Credential: Module
Modules provide students
with knowledge of a single
subject and are an excellent
way for students to try out
online education and learn
something new.
Offered By
About This Program
Regarding reading, the experience is quite distinct between online and print mediums. Even skilled writers need to acquire expertise in crafting internet-specific content. This course will teach students the art of producing optimized content, video storyboarding, scripting, and content promotion, all aimed at creating captivating narratives tailored to online readers.
What You Will Learn
- Write copy that is easy to read on a screen
- Know your client’s goals and your audience’s needs
- Learn to edit for space while maintaining your copy’s message
- Know the differences between eNewletters, Wikipedia Pages, and White Papers
Program Objectives:
The Writing for the Web course teaches digital writing skills, including techniques for engaging online readers, video storyboarding, and promotion strategies. Students will learn to tailor their writing to specific audiences, enhance their digital presence, and craft persuasive web copy. The course also covers the latest trends and best practices in web writing. By completing the program, students will excel in creating impactful content that achieves their desired outcomes.
Grading:
- 40% Review Quizzes – These will test your comprehension of the course material.
- 60% Knowledge Assessments – One for each week of the course.
This course is part of:
Average Duration
4 weeks at 20 hours per week.
Language
All courses are taught in English.
Global Applications
Apply your new knowledge and skills around the World.
Textbook Included
World-class textbooks are available with no extra cost.
Earn Credits
Module credits can be put towards a future Diploma program.
Program Textbooks
Writing Digital Media Content
Writing online is very different from writing print. Even strong writers must master writing content for the digital media environment. This text will provide an in-depth look into the writing process across all major platforms. Also, from white papers to eNewsletters, to emails, students will discover how to create optimized content for the web. Video storyboarding, scripting, and content promotion will also be examined.
Author:
Shawn Moore: Moore started in the digital marketing industry in its infancy in the late 1990s. He understands that digital marketing is constantly evolving and that you will gain the knowledge to thrive through this text.
These textbooks are published by Canadian-based educational publisher Mujo and give students a broad understanding of the always-evolving digital marketing landscape. Through these textbooks, you will learn how to harness the power of digital marketing and the key components that help get your organization’s message out not only on your site but across a wide range of platforms and devices.
The texts combine quality, easy-to-understand information with informative and descriptive graphics that will take you through the process of conceiving, designing and building a digital marketing presence. Each chapter takes you through the different methods for each element that goes into creating a practical and functional website.
Each chapter has easy-to-understand exercises and activities to help you better understand the covered material.
Take advantage of an increasing job market in Canada and over the world
Take advantage of an increasing job market inside and outside your country.
194,364*
Job Postings
₹5 LPA
Average salary
Job Opportunities
Sources
from February, 2023 and may not represent
current employment numbers.
6,107*
Job Postings
₱ 42,500*
Average salary
Job Opportunities
Sources
These statistics are from indeed.com
from February, 2023 and may not represent
current employment numbers.
3,001*
Job Postings
60,000 CAD*
Average salary
Job Opportunities
Sources
These statistics are from indeed.com
from February, 2023 and may not represent
current employment numbers.
Build Job-ready Skills To Succeed in Canada
Take advantage of an increasing job market in Canada.
3,001*
Job Postings
60,000 CAD*
Average salary
Job Opportunities
Sources
Skills You Will Gain
-
Networking
-
Communication
-
Writing
-
Editing
Enroll Now To Start Today
Writing for the Web Module
$275.00
All Taxes and Fees Included
- Earn skills to unlock your career potential
- Textbook included with 6 month access
- Learn on your own schedule
- No degree or experience required
- Shareable certificate upon completion
- Graded quizzes and assignments
- Earn credits towards a diploma
- 3-day money back guarantee
Exclusive Benefits of a Sundance College Module
Recognized Canadian Education
By completing this course, you will earn recognized Canadian educational credentials in this subject. Canadian post-secondary institutions are considered some of the best and most affordable academic institutions in the world.
Priority Support
All Sundance College students have access to priority technical support with regards to their online learning.
Credits Transfer to all Sundance Colleges within Canada
All module credits are transferable. They may be used to complete all applicable Sundance College Diploma Programs.
Shareable Certificate upon completion
You can share your module on your LinkedIn profile, on printed resumes, CVs, or other documents.
FAQ
Enrolling in a NeoCanada Diploma, MicroDiploma or Module course is easy. Simply follow these steps:
Step 1: Choose your program
For this, you can use the search tool on the top or access the program list in the main menu.
When you have found the listed programs that matches your expectations, click on the “Learn more” button. This will take you to the course description page.
Step 2: Click the “Enroll Now” button
Once you have chosen your program, you will find the red ‘Enroll Now’ button at the top and bottom of the page. Clicking this button will take you to the payment page.
Step 3: Check out
Now, all that is left is for you to fill in your personal and payment information and click on “Place Order”.
Once submitted and your payment is confirmed, you will get confirmation of your transaction, and you can begin your course.
Everything depends on your experience, location, industry, and the job market itself. According to Glassdoor, the average salary for a Digital Marketing Manager in the United States is around $77,000 per year, with some professionals earning as much as $125,000 per year or more. SEO Specialists can earn between $45,000 to $92,000 per year, while Social Media Managers can earn between $42,000 to $78,000 per year.
All commerce programs are highly sought-after credentials as so many jobs require business skills. Most companies have a core of management, human resources, marketing, finance, and accounting personnel.
With more and more consumers turning to the internet to research products and services, businesses need to have a strong online presence in order to reach and engage with their target audience. Digital marketing positions are critical for businesses that want to succeed in today’s digital landscape.
Online learning is user-centric. Students can study at their own pace, repeat assessments, and take breaks when needed. This helps students to balance their work, education, and family without feeling overwhelmed.
Online learning is accessible. Students only need a space to work with a connection to the internet. Anyone can turn their home into a classroom with Online Learning!
Online learning costs less. NeoCanada doesn’t have classrooms, so we can charge less for the exact same learning materials that are used in Canadian Colleges and Universities. Students also save money because they don’t have to pay for transportation between the classroom and their residences.
‘Four in five Canadian post-secondary students feel the COVID-19 pandemic has fundamentally changed their expectations of a higher education experience and want a tertiary education that matches their digital lifestyle, finds new poll research by KPMG in Canada.’
Canada is known for its educational excellence. This is why Canada is one of the top education destinations in the world, with over 620,000 international students enrolled.
Canadian education is recognized and highly valued around the world; employers know that it’s an accomplishment to receive a credential from a Canadian Institution.
Graduates from Canadian post-secondary institutions have higher employability rates, making them more competitive in the job market both domestically and globally.
Diplomas focus on a distinct discipline and are intended to give students a practical education to develop greater knowledge. Graduates of Diploma Programs have proven themselves to be capable individuals and are highly valuable to employers.
- Diplomas are comprised of 4-7 MicroDiplomas
MicroDiplomas are a section of a Diploma. They are intended for students who want to upgrade their skills or get a comprehensive education in a new subject.
- MicroDiplomas are comprised of 2-4 courses.
Modules provide students with knowledge of a single subject and are an excellent way for students to try out online education and learn something new.
You get all the benefits of a Canadian education without the travel, lodging, or time spent away from home that traditional in-person Canadian schools incur on foreign learners. You can remain in your country with your friends, family, and support networks without interrupting your current job or lifestyle.
NeoCanada is not an immigration consulting firm or an immigration service provider. We do not provide legal advice, immigration advice, or assistance in the immigration application process. Our services are solely focused on education and skill enhancement.
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